While on a tropical vacation in Florida in 2016, our founder, Bobby Blake, had an incredible thought about creating a product that not only helped people accomplish their goals with an energy boost, but could also help bring people together and turn strangers into friends!
THE NEXT LEVEL OF ENERGY IS HERE!
0 SUGAR
5 B-VITAMINS
140 MG OF CAFFEINE
ONLY 10 CALORIES PER CAN
ELECTROLYTES RIVALING LEADING SPORTS DRINKS
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BLAKESTAR ENERGY FORMULATED FOR
ENERGY BOOST
Get the energy boost you need with 140 mg of caffeine in every can!
HYDRATION
Re-hydrate after a long day with more electrolytes than many leading sports drinks.
NO SUGAR
All of the great taste, but without any of the guilt of consuming sugars.
UNRIVALED TASTE
10 delicious flavors so everyone can find their favorite!
THE ENERGY DRINK WITH A PURPOSE!
"I created an energy drink with one goal in mind: to help you accomplish incredible things. This is why every BlakeStar is loaded with energy, B-Vitamins, electrolytes, and an unrivaled taste, all while remaining low-calorie, and sugar-free! It’s not just about what’s in the can, it’s about what you do with it. So pop the top, drink up, and DO WHAT OTHERS CAN'T!."
- Bobby Blake, CEO & Founder
FOLLOW US ONLINE @BLAKESTARENERGY
LOOKING BACK
THE INCEPTION OF BLAKESTAR ENERGY DRINK
FORMULATION PROCESS
Starting in 2017 our team worked side by side with the beverage architects in Louisville, Kentucky in order to create the delicious flavors of BlakeStar Energy Drink. This process would take our team through multiple revisions of each of our flavor profiles to ensure that we achieved our goal of unrivaled flavor when compared to competitors.
CAN DESIGN APPROVAL
In November of 2018 during snow flurries in Denver, Colorado our team wrapped up the design and pre-production of our signature aluminum cans, which would soon be filled with the 10 flavors of BlakeStar Energy Drink.
FIRST RUN OF BLAKESTAR ENERGY DRINK
In May of 2019 the BlakeStar Energy team flew to New Jersey in order to finalize and oversee the production of the first run of all 10 flavors!
OFFICIAL LAUNCH
During late May of 2019 BlakeStar Energy was officially ready to launch, with product in hand and distribution negotiations in full swing the entire team looked forward to Spring!
ONLINE STORE LAUNCH
In June of 2019 the hard work of our team came to fruition when we officially launched www.blakestar.com on the world wide web! Delicious cans of BlakeStar were now a few simple clicks away from being shipped directly to a customer's door.
STATE WIDE DISTRIBUTION
It was an exciting day in the office when we got the official word that we had partnered with the prestigious Savannah Distributing in order to get BlakeStar into more locations throughout the entire state of Georgia!
BLAKESTAR AMBASSADOR PROGRAM
During the beginning of 2020 we knew that the best kind of work is team work, so we put our heads together and created the BlakeStar Ambassador program, which would focus on meeting and building relationships with individuals who resonated with our brand and our goals!
COVID-19 INITIATIVE
The unprecedented time brought on by the COVID-19 outbreak were felt by all of the members of the BlakeStar team, and when things looked their bleakest it was our founder, Bobby Blake, that said, "We need to get out there and give back something to the women and men are who dedicating themselves to keeping us safe! Who's with me?"
After some phone calls and emails the BlakeStar team was ready to mobilize and deliver complimentary cases of BlakeStar Energy Drink around South East Georgia and Northern Florida to help health care heroes stay energized and hydrated during long hours.